Frequently Asked Questions
Everything HVAC contractors need to know about digital marketing, pricing, and working with HVAC.Agency.
Getting Started
What is HVAC.Agency and what do you do?
HVAC.Agency is a full-service digital marketing agency that works exclusively with heating, cooling, and HVAC contractors across Canada and the United States. We provide SEO, Google Ads, website design, social media management, reputation management, and more — all tailored specifically for the HVAC industry.
Do you work exclusively with HVAC companies?
Yes. We focus exclusively on the HVAC industry. This specialization means we understand your seasonal business cycles, the keywords your customers search, the competitive landscape in your market, and what messaging converts HVAC leads into booked jobs.
How does your free 7-day trial work?
Our 7-day free trial gives you full access to an initial digital audit of your online presence, including an SEO analysis, Google Ads assessment, website performance review, and a competitor benchmarking report. No credit card is required. After the trial, we present a customized growth plan with no obligation to continue.
How quickly can I get started?
You can get started today by calling (604) 632-4959 or emailing Ali@Sedighi.ca. We typically complete onboarding within 48–72 hours, and most campaigns are live within 1–2 weeks depending on the scope of work.
SEO & Local Search
How long does HVAC SEO take to show results?
SEO is a long-term strategy. Most HVAC clients begin seeing meaningful ranking improvements within 3–6 months, with significant lead volume increases by month 6–12. Local SEO (Google Business Profile optimization) often produces faster results, sometimes within 30–60 days.
Do you optimize Google Business Profiles?
Yes. Google Business Profile (formerly Google My Business) optimization is a core part of our local SEO service. We optimize your listing, manage reviews, post regular updates, and ensure your NAP (name, address, phone) information is consistent across all directories.
Can you help us rank in multiple cities?
Absolutely. We build geo-targeted service area pages and run location-specific SEO campaigns to help you rank in every city and community you serve — not just your home city.
Paid Advertising (PPC)
What is the minimum ad spend you recommend?
For Google Ads, we typically recommend a minimum monthly ad budget of $1,500–$2,500 CAD for smaller markets, and $3,000–$5,000+ for competitive major markets. We are transparent about your ad spend versus our management fee, and you always own your ad accounts.
Do you manage Google Local Services Ads (LSAs)?
Yes. We manage Google Local Services Ads alongside traditional Google Search Ads. LSAs display at the very top of search results with a "Google Guaranteed" badge, which significantly increases trust and click-through rates for HVAC service calls.
How do you track leads and ROI from paid ads?
We set up call tracking, form submission tracking, and conversion events in Google Analytics and Google Ads. You receive a monthly report showing exactly how many calls, leads, and booked jobs came from each campaign, along with your cost per lead and estimated ROI.
Website Design
How long does it take to build an HVAC website?
A standard HVAC website with 8–12 pages typically takes 3–4 weeks from kickoff to launch. Larger sites with custom features, service area pages, or integrations may take 6–8 weeks. We provide a clear timeline and milestone schedule before we begin.
Will my website be mobile-friendly and fast?
Yes. Every website we build is fully responsive for mobile, tablet, and desktop. We optimize for Core Web Vitals and target a Google PageSpeed score above 90. A fast, mobile-friendly site is essential for both user experience and Google rankings.
Do I own my website after it is built?
Yes, you own 100% of your website, domain, and all content. We never hold your website or data hostage. If you choose to leave (though we hope you will not), we provide a full handover of all files and access.
Pricing & Contracts
What are your pricing plans?
We offer three subscription tiers starting at $997/month (Essential), $1,997/month (Growth), and $3,497/month (Dominator). Each plan includes a different combination of SEO, paid ads, social media, and website management. Custom enterprise plans are also available. Visit our Pricing page for full details.
Are there long-term contracts?
We offer month-to-month agreements with no long-term lock-in, though clients who commit to 6 or 12-month plans receive discounted rates. We earn your business every month by delivering results.
Are there setup fees?
Some plans include a one-time onboarding fee that covers account setup, tracking installation, initial audits, and campaign builds. This is fully disclosed upfront. There are no hidden fees.
Still Have Questions?
Our team is ready to answer any question about your specific HVAC market, budget, or goals.