HomeCase StudiesRoma Heating & Cooling
Flagship HVAC — Vancouver, BC

Roma Heating & Cooling

How we took a family-owned HVAC business from a basic single-page site to a dominant regional player with a full SEO content engine, AI-powered lead response, and Google Ads across 8 service categories.

400%Organic Traffic
Increase in 12 Months
The Challenge

From Word-of-Mouth to Digital Presence

Roma Heating & Cooling had built a strong reputation over decades of service in Vancouver. But their digital footprint was virtually non-existent — a basic single-page website with no SEO foundation, no Google Ads presence, and no systematic lead generation.

They relied entirely on word-of-mouth referrals, which meant inconsistent lead flow and no way to scale. In an increasingly competitive Vancouver HVAC market, they were invisible to the 80% of homeowners who start their search for HVAC services on Google.

The Solution

Comprehensive Digital Marketing Engine

We deployed a three-pronged strategy: a massive SEO content engine producing 150+ optimized blog posts targeting high-value HVAC keywords, an AI-powered lead response system that converted website visitors into calls within seconds, and Google Ads campaigns across 8 service categories with precise bid management.

Combined with Google Business Profile optimization and an automated review generation system, we built a complete digital ecosystem that captures demand at every stage of the customer journey.

Results

The Numbers Speak for Themselves

12 months of focused execution delivered measurable, compounding growth across every channel.

Organic Traffic Increase
400%

in 12 months

Google Rating
4.8★

158+ reviews

Blog Posts Ranking
150+

on page 1 of Google

5.0
“HVAC.Agency transformed our online presence. We went from relying on referrals to getting 45+ qualified leads per month from Google alone. Our phone has not stopped ringing since we launched the content engine.”
R
Roma Heating & Cooling
Vancouver, BC

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